When I searched up this key phrase in YouTube, I was confused for a sec. Why was it leading to someone called FrivolousFox? Then I realized: with nearly 2 million subscribers at the time of writing this blog, this YouTuber was not just popular. She was beloved. Her fans love her that searches for her nickname on the Tube are more popular than the full name of the channel. Her real name being Lauren, she invites you to call her Frivvy. On her About page, she mentions that she’s lost the love of her life and that sleep ASMR vids have been her way of healing and coming to terms with the loss. I think that sort of thing has galvanized her followers in a unique way. Her followers can feel her pain, but when she creates videos, they feel extra intimate.

You can experience some of these below. Enjoy Frivvy yo.